NFTs Are Taking the 2022 FIFA World Cup by Storm


In the world of NFTs, there is no sleeping giant that can outshine professional sports. In 2022, this emerging subset of the NFT market showed its potential multiple times. Throughout the world of professional sports, sports teams have adopted bored apes a they work as virtual petsvarious graduates sports themed blockchain games have successfully hit the market, and NFTs have even been featured as part of super bowl highly coveted programming.

Now, NFTs are set for another big stir in the public eye, thanks to the FIFA World Cup, by far the most watched sporting event in the entire world. A decade ago, a psychic octopus spice things up. But today, with several high-profile soccer players and FIFA itself launching various NFT projects and campaigns, it’s time for NFTs to rise to the challenge.

A legendary skirmish in a virtual field

Throughout the 21st century, a debate has raged incessantly within the international soccer fan. Who is the GOAT; The Portuguese Cristiano Ronaldo or the Argentine Lionel Messi? The upcoming World Cup may turn out to be a pivotal chapter in one of the biggest ongoing stories in sports, as it may be one of the last times these giants meet on the world stage at the peak of their powers. Thankfully, fans of the two can preserve this moment in their respective legacies – and more – thanks to upcoming releases featuring Ronaldo and Messi at the forefront.

A digital collectible representing Lionel Messi. Source: Ethernity Laboratories

Soccer legend Messi aims to recapture his previous success in NFT with messiververse via the upcoming Time Machine Collection. hosted at eternitythe same market that recorded Messiverse gross sales more than $3 million On its first day, the Time Machine Collection will launch on November 27 and will feature iconic moments from the Argentine’s storied career available for purchase as NFTs.

A digital collectible featuring Cristiano Ronaldo in action.
A virtual statue depicting a teenage Ronaldo performing his signature step-by-step. Source: Binance NFTs

In the case of Ronaldo, the Portuguese superstar took his first steps in NFT with his official NFT collection. Released on the official Binance NFT Market on November 18, this drop is expected to be the first of many considering Ronaldo’s official partnership with the NFT arm of the crypto exchange. Within the collection, fans can own collectible items depicting some of Ronaldo’s most iconic moves on the pitch, spanning from his teenage years in Madeira to his time as the cornerstone of the Real Madrid franchise.

FIFA+ Compilation

For anyone looking for a convenient (and legal) way to get caught up in ongoing World Cup matches, fifa+ It has been a godsend. With live streams, highlights and statistics related to every match taking place, there’s never been an easier way to watch the biggest soccer tournament in the world.

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Still from the FIFA+ Collect homepage. Source: FIFA+ Collect

Hoping to further drive fan engagement, FIFA+ also recently launched its FIFA+ Compilation initiative. It is a licensed collection of digital collectibles featuring moments across FIFA’s nearly 100-year history, similar to NBA top shot for basketball fans. Just like watching soccer has never been easier, collecting soccer memorabilia is becoming less demanding by the day.

movement masters

While goals are definitely the most exciting parts of any soccer match, we must not forget the dazzling moves soccer players employ to score them. VISA thought the same and launched an NFT collection before the World Cup in Qatar to celebrate exactly that.

VISA capturing some of soccer's most iconic moves.
VISA capturing some of soccer’s most iconic moves. Source: Business Wire
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The resulting work of art. Source: Business Wire

With the VISA Masters of Movement NFT Collection, soccer fans around the world were given the opportunity to own truly unique pieces of digital art inspired by some of the most remarkable goals scored in FIFA’s long history. For collectors who hold one of these targets close to their hearts, there may not be a better way to immortalize that moment than to purchase NFT art inspired by it.